Connected car’s direction — mission-critical or infotainment?

Over the years, automotive vehicles have become increasingly connected, and so connectivity will increasingly underpin the future of the industry.

At least that’s the view that was discussed by Steve Bell, chief analyst – connectivity, Informa Tech Automotive Group at September’s WardsAuto Intelligence Outlook Conference at The Townsend Hotel, Birmingham, Michigan. It also suggests that there is an evolution in vehicle architecture, and a transition to software-defined vehicles that will depend on connectivity to ensure they are up-to-data and cyber-secure. The executive summary of his presentation adds: “The rapid evolution of BEVs means the traditional vehicle business model of profit on initial sales is being replaced by lifetime earnings that rely on over-the-air (OTA) upgrades to enhance the vehicle value to consumers.”

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Client: InformaTech Published by Urgent Communications on 22nd December 2022.